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Gordon Brooks

Gordon

Formal Name: Gordon Brooks 

Personal Title: Mr

Position: Lecturer

Organisational Unit: Department of Business

Telephone: (+61-2) 9850-7472

Fax: (+61-2) 9850-6065

Email: Gordon.brooks@mq.edu.au

Location:E6A 632

Profile

Gordon Brooks began his career as an engineer, progressing through managerial roles in engineering, operations, sales and marketing, business development and general management before becoming an academic.  He has published in organisational behaviour, consumer behaviour, business demographics and student-group attitudes.

Teaching Interests

Gordon teaches in management and organisational behaviour participating in  undergraduate and postgraduate programs.

Research Interests

While he researches in the areas of organisational behaviour, consumer demographics and consumer behaviour, Gordon’s current, primary research interest is workplace commitment and workplace-based self-esteem.

Professional Affiliations

  • Australian and New Zealand Academy of Management
  • Academy of Management

Publications

Book Chapters (B1)

  • Yusuf, F., Brooks, G. and Zhao, P. (2008). Household consumption in China: An examination of the utility of urban-rural segmentation in Applied Demography in the 21st Century, Murdock, S.H. and Swanson, D.A. eds. pp 285-298, Springer Dordrecht, The Netherlands. (ISBN-13:978-1-4020-8238-0)

Journal Articles (C1)

  • Brooks, G., More, E. and Leslie, J. (2009). Generic skills and collaborative learning in tertiary education: An empirical examination of student perceptions, Policy Futures in Education, Vol. 7 No. 4, pp. 431-439.
  • Brooks, G. and Yusuf, F. (2009). An exploratory study of the links between job level, social class and workplace commitment: Theory and empirical evidence, Journal of International Business and Economics.
  • Yusuf, F. and Brooks, G. (2009). Household expenditure on domestic fuel and power in New South Wales, European Journal of Management.
  • Brooks, G. and Martins, J. (2009). Teaching consumer demographics to marketing students, Population Research and Policy Review, DOI 10.1007/s11113-009-9146-5. Published online May 27, 2009 prior to print media publication in 2010.
  • Yusuf, F. and Brooks, G. (2009). Demographics and consumption patterns in Urban China, Population Research and Policy Review, DOI 10.1007/s11113-009-9154-5. Published online July 9, 2009 prior to print media publication in 2010.
  • Yusuf, F. and Brooks, G. (2008). Internet consumption in Australia: Private household expenditure and characteristics, Journal of International Business and Economics, Vol. 8 No. 2, pp 181-186.
  • Yusuf, F. and Brooks, G. (2007). Mobile phones in personal use in Australia: a five-year study, Review of Business Research, Vol. 7 No. 2, pp 176-181.
  • Brooks, G. and Yusuf, F. (2007). Rogers’ ‘earlier adopter’ in the Australian mobile phone market: a five-year study of two innovator characteristics, International Journal of Business Research, Vol. 7 No. 6, pp194-200.
  • Brooks, G. and Wallace, J. (2006). A discursive examination of the nature, determinants and impact of organisational commitment, Asia Pacific Journal of Human Resources, Vol. 44 No. 2, pp 222-239.
  • Brooks, G. and Yusuf, F. (2006). The utility of demographic variables in describing the environmentally responsible behaviour of households in Australia, Review of Business Research, Vol. 6 No. 1 pp. 78-83.
  • Brooks, G. and Yusuf, F. (2006). The influence of language background and gender on students’ academic outcomes: An Australian tertiary study, International Journal of Business Research, Vol. 5 No. 1, pp21-26.
  • Brooks, G. (2002). Knowledge-based structures and organisational commitment, Management Decision, Vol. 40 No. 6, pp. 566-573.

Conference Proceedings (E1)

  • Brooks, G., More, E. and Leslie, J. (2008). Student's perceptions of generic skills for effective collaborative learning relative to student achievement, Proceedings ANZAM 2008 Annual Conference, Auckland: New Zealand. (CD-ROM)
  • Brooks, G., More, E. and Leslie, J. (2008). An investigation of the impact of career progress and work area on three forms of commitment, British Academy of Management 2008 Conference Proceedings, Harrogate: UK. (CD-ROM)
  • Brooks, G., More, E. and Leslie, J. (2008). Student perceptions of generic skills for effective cooperative learning, Proceedings Paris International Conference on Education, Economy and Society – 2008, Paris: France, Vol. 1 pp. 310-19. (CD-ROM)
  • Brooks, G. and Yusuf, F. (2007). The socio-economic characteristics of ‘Earlier Adopters’ at national and state levels: An empirical examination of the Australian mobile phone consumer market, Proceedings ANZMAC 2007 Annual Conference, Dunedin: New Zealand, pp. 2954-2960. (CD-ROM)
  • Brooks, G. and More, E. (2007). Consideration of the utility of organisational commitment measures using a two multi-dimensional axis conception, Proceedings British Academy of Management Conference 2007, Coventry: UK. (CD-ROM)
  • Yusuf, F. and Brooks, G. (2007). Australian Consumers’ Adoption of Mobile Phones: A Five-Year Study of the Market and its Structure, Proceedings British Academy of Marketing Conference 2007, Egham: UK. (CD-ROM)
  • Brooks, G. and Yusuf, F. (2006). Spoken English proficiency and academic performance: Testing a post-admission proficiency measure, Proceedings International Academy of Business and Economics-2006 Annual Conference, Las Vegas:USA. (CD-ROM)
  • Yusuf, F., Brooks, G. and Zhao, P. (2006). Consumption patterns of urban households in China, 1990-2003, Proceedings ANZMAC 2006 Annual Conference, Brisbane: Australia. (CD-ROM)
  • Yusuf, F., Brooks, G. and Zhao, P. (2006). Household expenditure in major cities in China:
  • a case study of Shanghai, Beijing and Tianjin in 2003, Proceedings ANZIBA 2006 Annual Conference, Wellington: New Zealand. (CD-ROM)
  • Brooks, G. (2004). An examination of organisational commitment's stakeholder equity and impediments to operationalising the concept, Proceedings 18th Annual Conference of the Australian and New Zealand Academy of Management, Dunedin: New Zealand. (CD-ROM)
  • Brooks, G. and Yusuf, F. (2004). An empirical examination of domestic fuel and power consumption in NSW: Marketing implications for greenhouse reduction, Proceedings Annual Conference of the Australian and New Zealand Marketing Academy, Wellington: New Zealand. (CD-ROM)
  • Brooks, G. and Adams, M. (2002) "Spoken English proficiency and academic performance: is there a relationship and if so, how do we teach?", in Reid, A., Gosper, M. and Fraser, S. eds. Proceedings Celebrating Teaching at Macquarie Conference, Sydney: Australia (CD-ROM, 6 pages)